Blaze Magazine

This card advertises BLAZE magazine, magazine about Hip Hop music and culture. It has nice design showing each letter in magazine title in colours of relevant subway line.


Subway Cool set

Subway cool set has been made of 6 metrocards featuring interesting facts and images about NYC subway system. All cards were initially sold separately. In the end MTA issued collectors set in plastic folder with all 6 cards in it and each card encoded with $6 to ride 4 times (at the time price of a ride was $1.5). Here are images of that set: 1, 2, and 3.

All cards had circulation of 50,000. Number of sets issued for collectors is unknown. Each card has many images on it and each displayed stats in the center of the card.

Set has been sponsored by which at the time was selling metrocards on its website.

This metrocard shows promotion of web site another victim of Internet bust. This site does not exist any more. Circulation is 100,000.


Manhattan Mini Storage metrocard had circulation of 175,000 and similar in design to many ads of this company appearing in the city at the time with piles of books and a slogan: So, you married an intellectual.


Continental airlines sponsored all together 12 metrocards over the span of 3 years. All cards have dark blue background with stylized globe on the left and golden coloured name of the company: Continental Airlines. Each card has been sold separately and has many different expiration dates. All cards in 1999 had circulation of 100,000.

Teach in the NYC Public Schools metrocard was sponsored by Board of Education of city of New York and had circulation of 240,000.


French Connection UK

This metrocard has been sponsored by clothing company French Connection UK. Card had circulation of 100,000.


New York Yankees set

NY Yankees metrocard set of 4 was sponsored by Modell’s sporting goods chain. All cards has the same circulation of 250,000. All were sold separately wrapped in plastic at vendors stores with different denomination encoded on magnetic stripe.

First card shows 1999 home game schedule. This card was issued as Fan Pass (one day unlimited – $4 at the time).


Second card features colours if Yankees jersey and a slogan: “Home and away – the best”. This card was encoded with $6.


Third card shows an image of Yankees celebrating a win. This card was encoded with $15.


Fourth card has images of 4 key players from 4 games played in World Series of 1998: Tino Martinez, El Duque, Scott Brosius, Andy Petite. This card was sold as one week unlimited card ($17 at the time).

99-10-nyy-98-highlights set

This set of 3 metrocards sponsored by featuring cards with funny messages about world famous dignitaries. All cards had circulation of 50,000. All cards clearly state that they are sponsored by ABCNEWS.COM and have slogan “Ready when you are…” at the footer.

Nelson Mandela

Nelson Mandela

Fidel Castro

Fidel Castro

Kofi Annan

Kofi Annan

The Ferry Boat

Very interesting metrocard featuring photograph by Alfred Stieglitz from 1910: the ferry boat. It is similar in design to 1998 metrocard ‘Then and now’. Circulation is 45,000.