This metrocard holders could save 30% of ticket price for Broadway musical “42nd Street”.

There was a huge promotion of this musical in subway system: matching leaflet, fliers, posters.

Chase Bank sponsored this metrocard to promote their home equity loans.

LOEWS Theatres and MasterCard have been sponsored set of 2 metrocards to celebrate opening of their flagship theatre on 34th street between 8th and 9th avenues. Every ticket holder to the movie could get small free popcorn while in theatre and buying soft drink and presenting one of this metrocards.

Each card has disclaimer: Not valid for purchases other than New York City Transit.